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[Case Study] SoftHouseWeb Powers Up with 130 Games from DDS

SoftHouseWeb, a company dedicated to advancing digital innovation, collaborated with DoonDookStudio to prepare and integrate HTML5 games.

This initiative was designed to elevate user engagement, appeal to a diverse audience, and cultivate an active gaming community. Currently, in the beta testing phase, the project is already yielding promising results, with clear signs of attracting and retaining users.

An Overview of SoftHouseWeb

SoftHouseWeb is a forward-thinking company focused on delivering engaging online experiences to its customers.

Seeking to diversify its content offerings, the company began a project to integrate a portfolio of 130 HTML5 games into its website.

Andreas Ferreira, SoftHouseWeb’s head of product, provided us with insights into the project’s vision and execution.

SoftHouseWeb’s Objectives

The primary goal of publishing these HTML5 games was to enrich SoftHouseWeb’s website by offering accessible, entertaining content that would captivate visitors.

Their specific objectives included:

• Increasing user engagement and time spent on the site.
• Encouraging repeat visits through a diverse and appealing game selection.
• Building a community around shared gaming experiences.
• Complementing existing content to create a holistic online environment.

SoftHouseWeb’s Target Audience

SoftHouseWeb tailored its game portfolio to adults aged 18-39, a demographic characterized by its tech-savviness and preference for convenient, high-quality online entertainment.

Their game selection balanced casual titles for quick play sessions with more challenging options for extended engagement, aligning with the audience’s varied gaming preferences.

Implementation & Results

Strategic Collaboration with DoonDookStudio

SoftHouseWeb collaborated with DoonDookStudio to prepare and integrate a large number of HTML5 games to enjoy the studio’s expertise in game development and deployment. Their project entered into a beta testing phase to refine the user experience and gather initial performance data.

Collaboration’s Early Outcomes

Though still in its initial stages, the project has shown significant promise:

• User Attraction and Retention: The high quality and variety of the games have begun attracting and retaining visitors. Standout titles such as 2048 Cards, 2k Shoot, and Space Monsters emerged as particularly popular while driving higher play counts.
• User Base: Since the beta launch, SoftHouseWeb has welcomed 1,500 users to the platform, providing valuable feedback to optimize the gaming experience.
• Engagement Metrics: While comprehensive data collection is ongoing, preliminary observations indicate strong user engagement, especially with flagship games. Exact figures for average engagement time and return on investment (ROI) are still being analyzed, but early trends suggest positive outcomes.

Business Impact

The integration of these games was aligned with SoftHouseWeb’s goal of creating a frequently visited online gaming portal.

As the project moved forward, the company anticipated increased user satisfaction, extended site dwell time, and a stronger brand presence in the competitive digital entertainment space.

A Closer Look Into the Partnership with DoonDookStudio

Andreas praised DoonDookStudio’s professionalism, highlighting the contributions of Milad, the primary point of contact.

Milad’s deep knowledge of customers’ needs and deployment processes proved invaluable, guiding SoftHouseWeb through each phase of the project.

The communication was described as outstanding, with rapid response times and a proactive approach to addressing client needs.

Project Experience

Fortunately, the partnership was notably frictionless.

Regarding the unanticipated challenges, Andreas reported no significant obstacles in order processing, development, communication, or payment, describing the process as “remarkably smooth.” DoonDookStudio’s adaptability and tailored approach stood out, creating a customized experience that met SoftHouseWeb’s unique requirements. The studio’s ability to deliver high-quality games quickly and efficiently solidified the collaboration’s success.

SoftHouseWeb’s Feedback

SoftHouseWeb expressed profound satisfaction with DoonDookStudio’s dedication and commitment.

Andreas emphasized the studio’s role in exceeding expectations and fostering a partnership poised for long-term success.

Conclusion & Future Outlook

The preparation and integration of a high number of DoonDookStudio’s HTML5 games represents a strategic milestone for SoftHouseWeb. It enhances its platform’s appeal and lays the groundwork for a thriving online community. Early results from the beta phase underscore the potential of this initiative to drive engagement and retention. Popular titles are already gaining traction among users.

DoonDookStudio’s expertise and seamless execution have been instrumental in bringing SoftHouseWeb’s vision to life.

As the project transitions beyond beta testing, SoftHouseWeb plans to:

• Analyze detailed engagement and ROI data to quantify the games’ impact.
• Expand the game portfolio in collaboration with DoonDookStudio, prioritizing high-quality additions.
• Use their users’ feedback to refine the platform and enhance the gaming experience.

SoftHouseWeb’s partnership with DoonDookStudio shows the power of strategic collaboration in achieving ambitious digital goals. With a shared commitment to excellence, both parties worked hard to achieve a goal. That goal was to elevate the platform’s success while simultaneously delivering exceptional value to users.

This case study serves as a testament to the transformative potential of integrating high quality gaming content into a digital ecosystem, with promising growth on the horizon.